If you have a website, then it's also important to have and recognize the importance of having a Facebook Page to compliment your business website.
Your Facebook Page and your business website work hand in hand to give your customers the important information that they need when searching for you online. It also greatly impacts whether they decide to make a purchase from you instead of one of your competitors.
But your Facebook Page does you no good if you don't have your website's URL attached to it. If someone happens to find your Facebook Page, but you have failed to give them the proper directions to get to your website, then how will they know how to make a purchase from you? It's like telling someone that you want to meet them at a restaurant for lunch, but not telling them where the restaurant is, what time you're meeting, or even the name of the establishment where you wish to meet.
In today's marketing tip, we'll go over how to add your website URL to your Facebook Page, and even how to connect your Facebook feed to your Atwill Media website, in only a few steps.
The first thing you'll need to do, if you haven't done it already, is create a Facebook Page for your business.
You'll need to login with your personal Facebook account, and then go to this link and click Create A Page to get started.
Facebook will walk you through a few steps in order to setup you Facebook Page. It only takes a couple of minutes to get your page setup and published.
Once you have your Facebook Page, you'll be able to complete the rest of the steps in this guide.
The first thing you'll need to do is grab your URL from your website. First, navigate to your Atwill Media website, and grab your URL by clicking inside the address bar in your browser, selecting all of the text inside the address bar, right clicking on your mouse, and then clicking Copy or Cut.
Once you have the URL saved to your clipboard, go to your Facebook Page, and navigate to the About section of your page.
Scroll down until you see a section for your website URL, usually located under the Additional Contact Info header. Click the button to enter your website URL.
Paste the URL that you copied or cut from earlier into this box, and then click Save
Now your website URL is attached to your Facebook Page!
Now that you have your website URL attached to your Facebook Page, it's time to decide whether you also want to add your Facebook Page feed to your Atwill Media website.
Login to your Atwill Media account using your username and password, and then click on the Add To Page option on your toolbar.
Find the section labeled Social, and then click on the option for adding Facebook Posts.
All you will need to do is past your Facebook Page's URL in the box, in the same way that you pasted your website URL to Facebook, and then click Save Changes.
Your Facebook feed will appear at the bottom of your page, and will display your latest posts in a constantly updating stream. Make sure before you add your Facebook Posts that you are on the correct page that you wish to add the Facebook Posts box to.
Connecting your Facebook Page and your Atwill Media website is beneficial to your customers, and will help them find vital information quickly, and effortlessly.
Contributor Caleb Hennington is a 25-year-old writer, who manages the Atwill Media and FGmarket blogs. He graduated from Arkansas State University in 2014 with a bachelor's degree in journalism.
When not writing, Caleb enjoys camping, running, collecting comic books, and spending time with his fiancee and his dog.